Corporate owned businesses receive all their training from corporate sales trainers as I’m told. I want to delve into this a little.
If you are part of management that fits into the above category then I ask you for an honest answer. When that trainer comes to your store, does he or she actually train like I do or do they ‘train’ employees in the newest products, how they work, what product lines have been deleted and what new things are expected, and so on? I was in on ‘corporate training’ and that’s what we got. Bottom line is that it didn’t do a thing to help us grunts on the front line. So believe me, I know both sides of the corporate world.
I gotta tell ya, I know my way is really, truly effective sales training. You can check for yourself just by reading postings here on…
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